News & Events
It may all come down to a matter of taste. In Taiwan, market research suggests that the taste of imported biscuits is too sweet and creamy for many Taiwanese consumers. Enter biscuits made from 50 percent gluten-free sorghum flour produced in the United States.
According to the U.S. Grains Council, Tsan Yu Yen, a leading food company in Taiwan, expressed interest in producing biscuits made from U.S. gluten-free sorghum flour and two local stores have already said they would sell the products if made.
Meeting with more than 25 key customers and trade partners in Japan, Taiwan and China, a six-member delegation of U.S. corn farmers and industry representatives returned Saturday from a 13-day trade mission.
Exploring the use of U.S. corn and its co-products in established and emerging markets, the 2010 U.S. Grains Council Corn Mission worked to strengthen relationships and encourage future partnerships with foreign agricultural producers.
This year’s U.S. Grains Council Corn Mission will explore the Council’s success in developing diverse corn markets, from established achievements in Japan and Taiwan to China’s emergence as a leading market for distiller’s dried grains with solubles (DDGS) and a new buyer of U.S. corn.
Sixty-three feed specialists and animal nutritionists gathered in Taiwan last week for a four-day workshop on the use of U.S. distiller’s dried grains with solubles (DDGS) in animal feed rations.
The DDGS Feed Formulation Workshop was conducted jointly by the Animal Technology Institute, Taiwan Feed Industry Association and the U.S. Grains Council and held in Taichung City and Tainan City.
Interest in U.S. barley as a food product is growing amongst Taiwanese women. A recent workshop, co-sponsored by the U.S. Grains Council, introduced women to bakery products made from U.S. barley and wheat flour.
“The health food conscious general public in Taiwan is interested in the nutritional characteristics of barley,” said Clover Chang, USGC director in Taiwan.
While U.S. corn can already be found in Taiwan in the form of plastic cups, containers and similar products, it now has the opportunity to spread to other parts of Asia as the demand for polylactic acid (PLA) products grows. Recently, China’s Xiamen Wei Meng Environmental Materials Co. Ltd., a subsidiary of Taiwan’s Wei Mon Industry Co. Ltd., announced the production and marketing of PLA products.
By Tim Martini – Colorado State University, and Amy Petersen – Utah State University
The program has come to a close, after all the memories made, experiences shared and laughs to remember, we just wrapped up our last day in Taiwan. We started off with a tour of the wet market, which was very different from the wet market in Malaysia. This market was indoors, vendors used ice to keep meat products cold and there were less people and gross smells in the air.
More than 1,500 attendees sampled food products made from U.S. barley at the U.S. Grains Council’s booth during the Taipei International Bakery Show held last week. The Council’s booth displayed information on the healthy characteristics of high beta-glucan U.S. barley while displaying recipes of bakery products, noodles, barley tea and more, all made from American barley.
The U.S. Grains Council, the leading U.S. organization for the market development of barley, corn, sorghum and their co-products, helped foster the sale of 200 metric tons (9,186 bushels) of U.S. high beta glucan hull-less barley (BG 012) to Taiwan. The McKay Seed Co. put the final touches on its contract with Tai-I and Taisun, Taiwanese importers, earlier this week. “The Council met with the Taiwan Barley Products Industry Association several times where we successfully introduced and convinced them to become interested in food barley,” said former USGC Senior Advisor in Taiwan CM Lynn.